What Is Google AMP: Evaluating Pros And Cons That Impact SEO
The number of mobile users is skyrocketing every year, and websites that are not optimised to provide a mobile-friendly experience are missing out on potential conversions. Now, many search engine optimisation services in Bahrain include mobile optimisation. When mobile optimisation was not yet common, AMP was introduced so webpages can offer fast, smooth-loading versions. However, AMP has its advantages and disadvantages, so let’s take a look at why some websites still use AMP and how it impacts search engine optimisation. What Is Google AMP? Accelerated Mobile Pages, or AMP, are a lighter version of pages designed for a faster, more engaging user experience on mobile devices. It is a Google product that essentially strips down pages to their bare minimum HTML and CSS to deliver quicker load times and “prioritise user experience above all else”. When this alternative is available, users are presented with this version over the canonical one. Reliable SEO services in Bahrai...